Why Mattel Aims to Be In the Driver’s Seat For Its Films and TV Shows

14 March 2023

On March 10, Dungeons & Dragons: Honor Among Thieves — the big-budget bet based on Hasbro’s role-playing game franchise — premiered as SXSW’s opening night title to mostly positive reviews from critics in Austin. The early takes are a sign that Hasbro, which co-produced the film through its eOne division with Paramount, could score a […]

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