‘What Are We Missing?’ Paramount Global Launches Image-Burnishing Campaign to Tout its Popcorn Hits

8 March 2023

Paramount Global is unveiling today a corporate image campaign that builds on the sentiment of a popular self-help affirmation: You are loved, and you are enough. Just in time for media upfront season, the company’s “Popular is Paramount” marketing push is designed to burnish its image within Hollywood and on Wall Street. Paramount Global CEO […]

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